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1. Introduction 2. The Evolution of Digital Platforms 2.1 Early Developments in E-commerce 2.2 Rise of Digital Marketplaces 2.3 Technological Advancements and Trends 3. Consumer Rights in the Digital Age 3.1 Privacy and Data Protection 3.2 Information Transparency 3.3 Consumer Protection Regulations 4. Business Obligations on Digital Platforms 4.1 Compliance with Legal Standards 4.2 Ethical Business Practices 4.3 Security Measures for Transactions 5. Case Studies of Major E-commerce Platforms 5.1 Amazon’s Consumer Policies 5.2 eBay’s Seller Regulations 5.3 Alibaba’s International Market Impact 6. Challenges and Limitations 6.1 Cross-border Regulatory Issues 6.2 Enforcement of Consumer Rights 6.3 Balancing Innovation and Compliance 7. Future Trends and Predictions 7.1 Emerging Technology Influence 7.2 Evolving Consumer Expectations 7.3 Regulatory Developments Worldwide 8. Conclusion and Recommendations 8.1 Summary of Findings 8.2 Policy Recommendations 8.3 Directions for Future Research
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