Analyzing Post-Pandemic Shifts in Consumer Behavior Within Sri Lanka's Retail Markets

1. Introduction 1.1 Background of the Study 1.2 Research Objectives 1.3 Importance of the Study 1.4 Research Questions 2. Literature Review 2.1 Consumer Behavior Theories 2.2 Impact of Pandemics on Markets 2.3 Post-Pandemic Retail Changes 2.4 Sri Lankan Retail Market Overview 3. Methodology 3.1 Research Design 3.2 Data Collection Methods 3.3 Sample Selection 3.4 Data Analysis Techniques 4. Pre-Pandemic Consumer Trends 4.1 Purchasing Behaviors in 2019 4.2 Popular Retail Formats 4.3 Influences on Shopping Decisions 5. Pandemic Induced Changes 5.1 Effect of Lockdowns on Retail 5.2 Shift to Online Shopping 5.3 Consumer Spending Pattern Changes 6. Post-Pandemic Trends Analysis 6.1 Recovery of Physical Retail 6.2 Sustainable Consumer Choices 6.3 Technology and Retail Innovation 7. Implications for Retailers 7.1 Strategies for Adapting to Changes 7.2 Enhancing Customer Engagement 7.3 Long-Term Market Positioning 8. Conclusion and Recommendations 8.1 Summary of Key Findings 8.2 Practical Recommendations 8.3 Future Research Directions