1. How Do Corporate Sustainability Initiatives Influence Consumer Trust in Emerging Markets?

1. Introduction 1.1 Background of the Study 1.2 Research Problem 1.3 Objectives and Scope 1.4 Structure of the Thesis 2. Literature Review 2.1 Corporate Sustainability Initiatives 2.2 Consumer Trust in Emerging Markets 2.3 Relationship between Sustainability and Trust 2.4 Previous Studies Analysis 3. Theoretical Framework 3.1 Definition of Key Concepts 3.2 Relevant Theories Overview 3.3 Hypothesis Development 4. Methodology 4.1 Research Design 4.2 Data Collection Methods 4.3 Data Analysis Techniques 4.4 Limitations and Delimitations 5. Results 5.1 Descriptive Statistics 5.2 Hypothesis Testing 5.3 Key Findings 6. Discussion 6.1 Interpretation of Results 6.2 Comparison with Existing Literature 6.3 Implications for Theory and Practice 7. Case Studies 7.1 Case Study: Market A 7.2 Case Study: Market B 7.3 Comparative Analysis 8. Conclusion and Recommendations 8.1 Summary of Findings 8.2 Recommendations for Corporations 8.3 Suggestions for Future Research